UBER QUARKY. UBER FUN.

Move over Greek yogurt. A centuries old recipe of Bavarian style yogurt is now relevant to today’s consumer.

CATEGORY AUDIT  /  BRAND LANGUAGE  /  VISUAL STRATEGY  / PACKAGE DESIGN  /  DESIGN FINALIZATION

Inspired by Bavarian folk art, we developed a brand language for the product launch of Liebe Quark that spoke to its origin as well as its creamy and flavorful product form.

Who wouldn’t love this healthy, real-fruit filled snack? After all Liebe means love!