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How do you evolve an aging brand to be relevant to a new generation?
VISUAL STRATEGY / PACKAGE DESIGN / RENDERS & PROTOTYPING / DESIGN FINALIZATION
 
                
                  
                    As part of our rebranding exploration for Barbasol, we uncovered the true essence of the brand.
 
             
                
                  
                    A clean bold system creates a strong brand block that’s easy to shop.
 
             
                
                  
                     
                
                  
                    The result was the evolution of an iconic brand.
 
             
                
                  
                     
          
        
      